Beatriz Calzada, Performance Media Director at @performics, on the latest study by the Performics Intent Lab in collaboration with Northwestern University Medill School for @mkdirecto ⬇️
https://bit.ly/3o60EMv

Absolutely thrilled to see our Performance Managing Partner @paulkasamias featured in the @PerformanceIN Top 50 today! Huge congratulations to Paul and everyone who made the 2020 list - well deserved https://performancein.com/top-50-2020/ #performancein50 #performancemarketing #StarcomHX 🌟

We’re excited to welcome our largest cohort to date with the 11th annual Multicultural Talent Pipeline (#MCTP2020), an interactive, virtual educational experience for college students committed to creating a more diverse & equitable workforce within the industry #PublicisMCTP ⬇️

Next week, on October 27th at 1pm ET, Margaux Logan will join @PerpetuaLabs VP of Growth Adam Epstein, and #AmazonAdvertising Edouard Dinichert and Ruslana Zbagerska to discuss the opportunities that Sponsored Display and Amazon DSP present. Register here https://buff.ly/2HcllWQ

"Understanding what consumers are thinking in terms of time and feeling, will deeply impact what we do and what consumers do in return." Read @amarsy79 's article here https://buff.ly/2FJHZow

In 3 short days @Marist students will be attending the 11th Annual Multicultural Talent Pipeline 2020 MCTP Advertising Event sponsored by @PublicisMedia . This year it will be virtual, but usually (photo below of Marist students and Desmond Murray) it's held in Atlanta, GA.

Join Performics and guest speakers from Forrester Research on October 29th at 2PM CDT to learn how to drive performance on Amazon this holiday season: https://publicisgroupe.zoom.us/webinar/register/WN_bNAedQaMSe-0DsrpCDek7Q

In our new @Adweek article, Tamara Oliverio (@oliveriot), Senior Director of Loyalty Strategy, shares her tips on how to build #customerloyalty when in-person experiences aren’t available due to COVID-19: https://bit.ly/37l1UFD

In case you missed Margaux Logan's article, about how #PrimeDay, should set the tonee for your #holiday strategy, read it here! https://www.pacvue.com/blog/preparing-for-success-this-holiday-season

A massive well done to our CEO @natalie01229420 for winning Media Leader of the Year at #MediaWeekAwards! Her third award win this year 👏 Thank you @MediaWeekAwards!

We are absolutely thrilled and bursting with pride to have been named #MediaWeekAwards’ Media Week Agency of the Year. What an achievement. 2020 hasn’t been easy for anyone - this award means more to us now than ever. Thank you @MediaWeekAwards! #BoldMoves

Publicis Groupe execs took the virtual stage last week at #AW2020 to discuss #commerce, #talent, #esports, #connectedtv, #data & more. If you missed any of our sessions, read their key takeaways or watch the sessions on-demand here ➡️https://bit.ly/30S88c7

Fantastic news - E.ON consolidates European media account into @PublicisGroupe with us leading the business from Germany: https://www.campaignlive.co.uk/article/eon-consolidates-european-media-account-publicis-groupe/1697064 via @campaignmag & @gurjitdegun 👏

With more than 70% of total spend dedicated to digital advertising, these markets are demonstrating that digital can take consumers through the whole customer journey. #theROIagency https://www.zenithmedia.com/insights/business-intelligence-automotive-page/

Having the tools and technology to measure in real time is crucial – according to @PubCommerce's Amy Lanzi. Read more agency leader insights here: https://goo.gle/2GFnZ6T #AW2020

Congratulations to all our @PublicisGroupe winners in the 2020 @FestivalofMedia Global Awards 🥇🥈🥉#FOMG20 http://festivalofmedia.com/fomg/2020fomg-winners/

Marketers got hyper-relevant advertising messages wrong, Intent Lab study finds @performics @MSFTAdvertising @MedillSchool https://bit.ly/3lp34E0 @lauriesullivan

Our Head of Content, Mark Book, talks with @businessinsider about the creation of @KitchenAidUSA's 'A Woman's Place' documentary and the rise of long-form content (like 200+ character tweets). #client

Read the article here

https://bit.ly/34AU7kd

The Problem of Consumer Consent in Marketing, featuring data from @performics @MedillSchool Intent Lab research on Consumer Trust https://www.emarketer.com/content/problem-of-consumer-consent-marketing

.@PublicisGroupe’s @retailgeek Jason Goldberg weighs in on the 2020 holiday season. With a delayed Prime Day, heightened focus on #ecommerce and less foot traffic, this year will present a mixed bag for retailers everywhere. https://bit.ly/2GtVGIF @PubCommerce