NewFronts 2020: Trends & Insights Today’s marketplace is rapidly changing and the NewFronts are keeping pace. While historically focused exclusively on video content, given growth in new formats, new classes…
Trends & Insights Live is Publicis Media’s monthly thought leadership livestream series that explores the latest topics and challenges facing the media, advertising and marketing community. Make sure you are…
Digitas' Julie Whiting reflects on celebrating Women's History Month during a worldwide pandemic. I never would’ve thought that this piece, meant to celebrate Women’s History Month, would need to pivot…
Optimization Tips for Your Video Campaigns on Facebook and Instagram
In partnership with MetrixLab and Facebook, Publicis Media Spain published a study identifying the key components that can improve advertising effectiveness for video campaigns on Facebook and Instagram. This 6-month…
Technology Trends at CES 2020 That Will Matter Most to Brands
Capture Moments CES was a “moment maker” that offered brands the opportunity to leverage technology to establish more meaningful connections with consumers. For example, our client, Delta Air Lines, showcased…
XR takes the main stage at CES 2021: VP / GD experiential technology at @Digitas Keith Soljacich discusses social virtual experiences, AR Smart Glasses and 5G powered entertainment. https://bit.ly/3o0FmPb
Our probono #client, @artinstitutechi, is taking their annual #MLKDay celebrations virtual this year with both live and recorded programs honoring Dr. Martin Luther King Jr.’s legacy – we encourage you to check it out. https://twitter.com/artinstitutechi/status/1349024122492350470
You heard it here first: 2021 will be the year #emailmarketing steps back into the spotlight. In our article with @Adweek, we outline four pieces of advice to help you make #email a truly personalized, outcomes-based channel this year: https://bit.ly/2XJplmk
Last week we released The View, our annual trends report, which predicted 2021 will be the year of flexibility, ‘Joy Of Missing Out’ and augmented reality. Read more here on @WARCEditors: https://www.warc.com/newsandopinion/news/flexibility-will-be-key-to-securing-purchases-in-2021/44534
Last chance to register for today's #VarietyCES Entertainment Summit. Join our EVP of Digital Investment & Partnerships Hayley Diamond at 11:55am PT/2:55pm ET to learn all about the growing business of connected TV. http://variety.com/ces
Join @performics and @MSFTAdvertising today at #CES to discuss the impact of relevancy in #search advertising. Watch #MSFTAds Kelli Kemery and @performics's Burcu Agma @BurcuAgma share key #insights that can help you optimize your campaigns: https://msft.it/6010pY1wM.
We’re proud to honor three Publicis Media executives who were named @SheRunsItOrg Working Mothers of the Year. Congrats to @JodiRobinson115, @KathyORing & @smclaudio for brilliantly navigating the complex responsibilities of leadership & motherhood. 💖 http://bit.ly/2LKQ6nk
Don’t miss our EVP of Digital Investments & Partnerships Hayley Diamond at tomorrow’s @Variety Entertainment Summit: A @CES Partner Program. She will join a panel of industry experts to discuss the growing business of connected TV.
We are so excited to announce that Starcom USA CEO, @KathyORing has been named as one of @SheRunsItOrg Working Mothers of the Year! Congrats, Kathy - we are so proud of you! 👏🏼🌟👩👧👦 https://twitter.com/SheRunsItOrg/status/1349057902837952515
"Funding is fundamental," Arnetta Whiteside, @PublicisMedia, explains, "We cannot properly bring activities, speakers or change within an organization if you don't have the funds to do it." #CampaignBrunchBriefing
This Wednesday, January 13, we're at the Consumer Electronics Show (#CES) to discuss the impact of relevancy in #search advertising. Watch #MSFTAds Kelli Kemery and @performics's Burcu Agma share key #insights that can help you optimize your campaigns ✍️ https://msft.it/6010pY1wM.